Swaziland
SBIS is exclusively reliant on government funding. What little advertising income that station generates is directed back into general
revenue.
SCORES:
Individual scores:

4, 1, 2, 2, 2, 1, 1, 2

Average score:

1.9

3.9

(2005=2.1)

The public broadcaster is technically accessible in the
entire country.

ANALYSIS:
The two channels on state radio, SBIS 1 and SBIS 2, reach approximately 95% of the country. Swazi TV has considerably less coverage
at about 75%.
SCORES:
Individual scores:

3, 4, 4, 4, 2, 4, 4, 2

Average score:

3.4

3.10

(2005=3.8)

The public broadcaster offers diverse programming for
all interests.

ANALYSIS
SBIS performs reasonably well in providing a wide range of programmes, but some interest groups are not catered for. Several NGOs
broadcast programmes on health, social and development issues.
There are youth programmes, programmes on women’s issues and
a plethora of sports programmes. However, children’s programming
30

African Media Barometer - Swaziland 2007

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