SESSION TWO:
CONTENT CREATION, DISSEMINATION, USE & THE ENVIRONMENT
This panel discussion focused on local content production, identification of topics and audiences and the importance of related issues such as multilingualism given that
Zimbabwe has 16 official languages, including sign language. The session also explored how local content generation, freedom of expression and digital rights relate to
current regulation.

PANEL MODERATOR

LARRY KWIRIRAYI
Blogger & Digital Strategist

Larry Kwirirayi is the founding editor of Three Men On a Boat (3-mob.com)
and hosts the long-running podcast #Kwiricast.

3.1 PANEL DISCUSSION:
‘Working’ Online in Zimbabwe: Practical Experiences

PRESENTED BY

LIMBIKANI MAKANI
TechZim Founder and CEO

Limbikani Makani is the founder and CEO of Techzim, an online based technology news company founded in 2010
that has grown to become an authoritative voice on technology, Internet & digital media matters in Zimbabwe.

TechZim is a news blog focusing on covering information technology news,
views and reviews about products/services in Zimbabwe and the region
with a leaning towards connectivity and ICT start-ups.

rather than receipt-based tax regime.
• Lack of observance of Copyright also remains a challenge for online
content producers. For Zimbabwe it is particularly so with the
emergence of online news sites, such as Bulawayo24 and Nehanda
Radio, that thrive on news pirated from other sites. This has
negatively affected content producers who invest time and
resources to source news for their websites.

• Working online in Zimbabwe presents its own set of opportunities
and callenges. In Zimbabwe people who work online include
bloggers, social entertainers and online technology and news
businesses. While experiences may not be similar across the divide,
they remain pertinent to an overall understanding of the
challenges and opportunities of content generation online.

• Failure to recognise the need for net neutrality is one of the major
challenges for content producers. Within the Zimbabwean context
a few private players own and control the largest percentage of the
mobile and internet network. This translates to limited consumer
choice on use of the internet as decisions are made based on what
they can afford. Mobile network operators effectively dictate what
consumers can get for their money. A classic demonstration of this
is the classification of data-bundles for social media for Econet
subscribers. This presents major challenges for emerging
businesses in Zimbabwe.

• TechZim for instance, has benefited immensely from the growing
mobile phone penetration that has increased internet connectivity
and access in many parts of Zimbabwe to market their content. In
general, Zimbabwean online content producers have a larger
audience, which acts as a ready market that can consume online
products. However, while there is a larger online audience that can
consume products, this does not always translate into hard cash
returns.
• Zimbabwe’s current economic environment is not conducive for
start-up businesses, particularly the prohibitive invoice based
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CONFERENCE REPORT 2015

017

www.misazim.com

@misazimbabwe

MISA Zimbabwe

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