3. Some of the issues that received very little or no coverage at all include; economics, election fraud, health, voter education, corruption, crime, human rights, education, service delivery, diplomacy, opinion polls, election funding, arts, international politics, sports, affirmative action, demonstrations, personalities, land, disasters. 4. On the issue of gender, only 12% of the sources accessed were female and 88% were male. These figures indicate that the views of women and girls on election issues were not heard by the media and therefore, the voting public. 5. Of all the stories analysed, 23% were biased and 77% fair. The report concludes that the Zambian media is not doing enough to report elections in a way that can enable citizens to be fully informed voters. There was a lot of event based reporting which led to key issues such as health and education being sidelined. MISA Media Awards MISA Zambia held the 13th edition of the annual Media Awards on Friday, April 24th, 2015 at the Intercontinental Hotel. The awards presentation ceremony was graced by the Arch Bishop of Lusaka His Grace Telesphore Mpundu. The awards featured both sponsored and honorary awards in various disciplines. The Annual Media Awards are a high profile social event which attracts the presence of leaders in Government, the Diplomatic Corps, Civil Society and the Corporate Sector, who gather to recognize the role of the media in promoting democracy and good governance. The awards were established in 2002 to honour people and organisations that have made a mark in ensuring that the country’s democracy grows through entrenchment of values of access to information, freedom of expression and that of the media. Addressing the gathering, Arch Bishop Mpundu stated that democracy could not thrive without a free press while MISA Zambia Chairperson, Hellen Mwale, said it was important for media to always be professional and uphold high standards of journalistic practice. 2 An Award recipient shakes Arch Bishop Mpundu's hand while MISA NGC members look on. 18