90

Communications

No. 34

(a) to annually expend a specified sum of money, subject to reasonable
annual escalation or, alternatively, a specified minimum percentage of
its gross revenues, on programmes that have local television content;
(b) to allocate a specified minimum percentage of its local broadcasting
timeto television programmes that have local television content;
(c) in the case where the content licensee has a regional or local licence
area, to allocate a specified minimum percentage of broadcasting time
to local television programmes that have been produced in the relevant
region orlocality; and
(d) to allocate a specified minimum portion of the percentage referred to in
paragraph (a), (b) or (c), whichever is applicable to a prescribed
diversity of television programmes that are independent television
productions.

6. The Authority may, in relation to a sound broadcasting service, prescribe
conditions in terms of which the content licensee is required to broadcast a
specified minimum percentage of musical works that qualify as local music.
7. The Authority shall issue rules for advertising on broadcasting services.

8. without derogating from the powers granted to the Authority to issue rules
pertaining to advertising and sponsorships, such rules may include
provisions__
(a) prohibiting, restricting or regulating advertisements of specified goods,
products, services or activities, or prohibiting, restricting or regulating
specified forms and methods of advertising or sponsorship;
(b) prohibiting, restricting or otherwise regulating political advertising; and
(c) restricting or otherwise regulating the extent, relative to other content,
ofcoverage of advertising and sponsorships that a content service
licenseemay give in the provision of its service, including, but not
limited to__
(i) the maximum amount of time to be allocated to advertisements in
any hour or other period;
(ii) the minimum interval that shall elapse between any two periods
allocated to advertising;
(iii) the number of such periods to be allowed in any hour or day;
(iv) the prominence that may be given to advertisements or sponsor
ships; and
(v) the exclusion of advertisements or sponsorships from a specified
part of a broadcasting services licensees.

9. The Authority shall issue rules for political advertising on broadcasting
services.

10. (1) Rules issued by the Authority under paragraph 9 shall apply to political
advertisement, including any advertisement that__

Select target paragraph3