SECTOR 2

Language is an important indicator of Nigerian diversity. By and large, broadcast
media attempt to use the dominant local language within the community they
serve, in addition to English. Newspapers have been less successful in reaching
readers with content in the local and national languages. Panellists said of the
few attempts made, all had failed in part due to the low literacy levels in most
local languages.
Nationally-minded news organisations concentrate their reporting efforts on the
big cities, particularly Abuja, the centre of national political life. As a result, local
content is compromised. Lagos, a city of more than 15 million people, does not
have a truly metro-focused newspaper covering city life, said one panellist. The
level of local coverage is worse in far-flung towns and villages, from where news
organisations have been moving reporters and correspondents.
Several groups and issues remain under-reported, mainly due to the media’s
reproduction of the dominant social order and social representations which
determine what is newsworthy or not. People living with disabilities and access
issues still get very little coverage. Panellists said there was a total media blackout
on lesbian, gay, bisexual, transgender, queer and intersex issues, as homosexuality
is illegal in the country under the Same-Sex Marriage Prohibition Act.

Scores:
Individual scores:
1

Country does not meet indicator

2

Country meets only a few aspects of indicator

3

Country meets some aspects of indicator

4

Country meets most aspects of indicator

5

Country meets all aspects of the indicator

Average score:
Score of previous years:

✓✓
✓

✓

✓

✓✓
✓

✓

✓

✓

2.1
2008: n/a; 2011: 2.4; 2015: 2.8

2.9 Media cover the full spectrum of economic,
cultural, political, social, national and local
perspectives including through investigative
reports
In the assessment of the panellists, the media attempts to cover all spectra
of society in order to attract a large readership. Some newsrooms have clear
strategies for broadening coverage, with dedicated sections, programmes and
teams of reporters covering business, culture, sports and more. Nonetheless,
major events often dictate the news cycle and focus. During elections, for
example, political reporting eclipses everything else for several months. In
Nigeria, it is often said that “politics is life” and the media reflects the nation’s
political vibrancy.

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AFRICAN MEDIA BAROMETER NIGERIA 2019

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