SECTOR 2 Scores: Individual scores: 1 Country does not meet indicator 2 Country meets only a few aspects of indicator 3 Country meets some aspects of indicator 4 Country meets most aspects of indicator 5 Country meets all aspects of the indicator Average score: 1.7 2.11 The advertising market is large enough to support a diversity of media outlets. The DRC has no structured advertising market, even less so advertising departements working at press level. The only sectors, with running advertising accounts are brewery and phone companies. Unfortunately, they are only interested in television where they can impose their rates and television promoters, for lack of alternatives, oblige. Scores: Individual scores: 1 Country does not meet indicator 2 Country meets only a few aspects of indicator 3 Country meets some aspects of indicator 4 Country meets most aspects of indicator 5 Country meets all aspects of the indicator Average score: 1.2 Average score for sector 2: 1.6 AFRICAN MEDIA BAROMETER Democratic Republic of Congo 97