SECTOR 3

Scores:
Individual scores:
1

Country does not meet indicator

2

Country meets only a few aspects of indicator.

3

Country meets some aspects of indicator

4

Country meets most aspects of indicator

5

Country meets all aspects of the indicator

Average score: 			

2.5

(2007: 3.2)

3.9
The state/public broadcaster offers diverse
programming formats for all interests.
Analysis:

UBC offers five radio channels (two more than at the time of the 2007 report):
Star FM, Magic FM, Red Channel, Blue Channel, and Radio Butebo. In addition,
UBC runs a network of semi-autonomous “community” radio stations under the
label Mega FM. These stations, viewed collectively, serve the audience in all major
languages and offer content for all interests.
UBC’s one TV channel airs children’s programmes, sports, talk shows, religious
broadcasts, business slots, and local and foreign soap operas. Due to a lack of
adequate funding, however, these and older programmes have to be recycled quite
a lot to fill time. Most of the local content programmes are paid-for by government
agencies and non-governmental organisations. Coverage of presidential visits
takes up a lot of airtime.

Scores:
Individual scores:
1

Country does not meet indicator

2

Country meets only a few aspects of indicator.

3

Country meets some aspects of indicator

4

Country meets most aspects of indicator

5

Country meets all aspects of the indicator

Average score: 			

52

AFRICAN MEDIA BAROMETER UGANDA 2010

3.5

(2007: 3.4)

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