Gender Violence Children Media / Entertainment stories Sports Note: * In these total one hundred the sex of the comparisons are available.) 19 28 25 7 40 46 50 49 60 15 68 85 categories, where regional percentages do not percent, the shortfall refers to cases where news source or reporter is unknown. Global provided only where such comparisons are Summary of key findings The key findings of the research can be summarised as follows: • Women’s views and voices are grossly under-represented in the media: Women constituted 17 percent of known news sources in the media monitored in the study. This figure is close to global figure of 18 percent in the GMMP. Women constitute 52 percent of the population in Southern Africa. • There are significant variations between countries: These ranged from women constituting 26 percent of news sources in Angola (the highest) to 11 percent in Malawi (the lowest). • But there are no significant differences between private and public media: The country reports that accompany this regional overview provide a breakdown of sources for each individual media house monitored. An analysis of these findings shows that there is no significant difference in the performance of public and private media with regard to giving voice to women and men. This is disappointing, as one might have expected the public media to lead the way. At the same time, the fact that the private media- that often justifies sexist coverage in commercial termsoutperformed the public media in many instances is an encouraging sign. • Older women are virtually invisible: To the extent women’s voices are accessed, they are likely to be in the 35-49 year bracket for both print and electronic media. • Women in the media still carry their private identity more than men: In all countries, women are much more likely to be identified as a wife, daughter or mother than a man is likely to be identified as a husband, son or father. The 44