SECTOR 3

Scores:
Individual scores:
1

Country does not meet indicator

2

Country meets only a few aspects of indicator

3

Country meets some aspects of indicator

4

Country meets most aspects of indicator

5

Country meets all aspects of the indicator

Average score:

1.8 (2013:1.7; 2011:2.3; 2009:1.3;
2007:n/a; 2005:n/a)

3.7 The state/public broadcaster offers diverse programming formats for all interests including local content and quality public interest programmes.
There are three ZNBC TV channels, namely: ZNBC TV1, TV2 and TV3. Each
channel airs public interest programmes that take into account a diversity of
interests. Between the three channels, there is a variety of programmes and
formats while one channel offers mostly entertainment, another focuses on airing
documentaries.
The news content often lacks balance, objectivity and is often monotonous. The
content is predictable with the headlines focusing on the president; all other
international or national news, regardless of its importance, comes second.
The quality varies; there may be occurrences of technical problems, resulting in
intervals of the absence of sound or pictures or both. Not every presenter seems
to be regarded as suitable for being on TV, be it because of “bad English” or “lack
of an appropriate dress code.”
A TV guide can be found on the ZNBC website; however, several people seemed
to be unaware of this and therefore found it difficult to know which programme
will show on what date and at what time.

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AFRICAN MEDIA BAROMETER ZAMBIA 2017

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