you find that most journalists will choose the former. We have stopped going for
government assignments, only ZANIS is committed. This shows that there is a
problem in the economic environment

5.3.

Media development

5.3.1. Broadcast Institutions30
COMMUNITY RADIO
COMMERCIAL RADIO
PUBLIC SERVICE BROADCASTING-RADIO
LANDING RIGHTS-RADIO
TV (DTT COMMERCIAL)
TV (DTT COMMUNITY)
PUBLIC SERVICE BROADCASTER
SUBSCRIPTION MANAGEMENT SERVICE

68
73
4
2
28
11
5
6

LANDING RIGHTS BROADCASTING SERVICE-TV

1

TOTAL

198

5.3.2. Major Daily Newspapers31
OUTLET
REACH
OTHER
EDITIONS
Zambia Daily Mail
Nationwide
Sunday Mail
Times of Zambia
Nationwide
Sunday Times
Daily Nation
Nationwide
News Diggers
Selected
towns
The Mast Newspaper Selected
towns

EPAPER
YES
YES
NO
YES

PRICE

NO

K10

K10
K10
K10
K10

5.3.3. Top Social Media Outlets-Facebook32
OUTLET
FANS
Mwebantu Media
1, 630, 000+
Zambia Reports
1, 346, 000+
Smart Eagles
1, 100, 000+
Zambian Watchdog
918, 000+

30

According to a list of broadcast media houses supplied by the Independent Broadcasting Authority (IBA)
According to an observation of newsstands in selected towns in the quarter under review
32
As observed in June, 2022.
31

34

Select target paragraph3