Despite several stakeholders expressing shock and pointing accusing fingers at the government as
the ultimate culprit in the clamping down on press freedoms, IBA Director General Josephine
Mapoma maintained that the action by the IBA had nothing to do with any government interference
but enforcement of the law. She said the action is strictly on the conduct of the three broadcasting
stations, which was allegedly not in conformity with the terms of their licences.
Further to the closure of MUVI Television Station, police on 23rd August 2016 arrested and
detained four MUVI TV employees for alleged criminal trespass in their closed premises. The four,
John Nyendwa, Mubanga Katyeka, Musakanya and another had reported for work in the early hours
when police picked them up on account that they illegally entered and accessed restricted premises.
The four were detained at Lusaka Central Police.

In terms of performance and conduct of the media, the levels of polarisation were at the worst going
by the content carried by various media especially as it pertains to the coverage and reporting on
the various political parties in the run-up to the general elections slated for August 2016 and
immediately after. This is also according to empirical evidence in the MISA Zambia media
monitoring report released after the elections7. According to the report, “…the PF was given undue
coverage across all public media as nearly half of the coverage was dedicated to it. UPND received
less than 30% of the coverage across all public media outlets with ZNBC TV1 and ZNBC Radio 2
allocating the least coverage to it.”

Of note here was how ZNBC continued to come in for sharp criticism from several quarters,
especially the opposition political parties, due to its overly favourable coverage of the ruling party
in the news. Stakeholders questioned the role of the IBA if it could not reign in on open abuse of
the airwaves by various broadcasters despite IBA having issued directives that the media should
remain impartial as the country headed towards the elections. The IBA Board Chairman had earlier
in the year appealed to radio and television stations to be impartial in their coverage of political
parties before, during and after the August 11 general election. Such pronouncements, if
accompanied by proactive actions to correct the situation are desirable, and could go a long way in
remedying the current status of media polarisation. Therefore, IBA must seek to be given legislated
powers to regulate ZNBC as one of the major players in the broadcast industry in order to level the

7 2016 MISA Zambia Media Monitoring Report phase 3-Campaign period

11

Select target paragraph3