The sum of all individual indicator scores will be divided by the number of panel
members to determine the average score for each indicator. These average
indicator scores are added up to form average sector scores which then make up
the overall country score.
Outcome
The final, qualitative report summarizes the general content of the discussion
and provides the average score for each indicator plus sector scores and overall
country score. In the report panellists are not quoted by name to protect them
from possible repercussions. Over time the biennial or tri-annual reports are
measuring the media development in that particular country and should form the
basis for a political discussion on media reform.
In countries where English is not the official language the report is published in
a bilingual edition.
Implementing the African Media Barometer the offices of the Friedrich-EbertStiftung (FES) and - in SADC countries the Media Institute of Southern Africa (MISA)
- only serve as a convener of the panel and as guarantor of the methodology. The
content of the discussion and the report is owned by the panel of local experts
and does not represent or reflect the view of FES or MISA.
At the end of 2008 the indicators were reviewed, amended and some new ones
were added to address the rapid developments in Information Communication
Technology2.
By the end of 2012 the African Media Barometer had been held in 29 African
countries, in some of them already for the fourth time.

Mareike Le Pelley			
Zoe Titus
Head of fesmedia Africa		
Regional Director
Friedrich-Ebert-Stiftung		
Media Institute of Southern
Windhoek 			
Africa (MISA)
Namibia				Windhoek, Namibia

2

Consequently, the comparison of some indicators of previous reports is not applicable (n/a) in some instances in
which the indicator is new or has been amended considerably. Furthermore sector scores are not applicable (n/a) as
indicators have been moved.

AFRICAN MEDIA BAROMETER TANZANIA 2012

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