the GBC board, whether this procedure can be expected to produce boards really
representative of society at large.
The output of GBC television news indicates that many editors are still conditioned
by the experience of the past, which demanded self-censorship if one wanted to
avoid punitive measures, and continue to toe the “line of officialdom”. GTV’s news
bulletins usually follow the hierarchy of government institutions. Government
activities on average take up 70 per cent of news items, with the rest dedicated to
the opposition and other organisations in society. GBC Radio news take a more
journalistic approach, having more regard to newsworthiness.
The (GBC) has a code of professional standards in place and adherence to these
guidelines is rated as very good. The Ghana Independent Broadcasters Association
(GIBA) also has its own code of ethics. In cases of serious breaches, the offending
radio station can be expelled from the association – quite a severe sanction as
GIBA offers a range of business opportunities which are vital for its members.
Unfortunately not all radio stations are members of GIBA and those who opted
to stay outside cannot be called to order by the association. The Ghana Journalists
Association (GJA) has a code of professional ethics but many journalists, mainly
those who did not have any formal professional training, do not know about the
existence of the code. About half of the print media, mainly the small papers,
operate without any recourse to this or any other code.
The statutory National Media Commission has also developed guidelines for
broadcasting and print media and has the mandate to maintain “highest …
journalistic standards”, but it is seen as “toothless”. The self-regulatory mechanisms
– with all their flaws – are working more efficiently because they serve as “courts of
honour” and their “name-and-shame” sanctions seem to be the strongest weapon
against unethical practices.
The major print media, both state-owned and private, try to follow the principles
of accuracy and fairness. However, the standard of radio journalism, particularly
in commercial stations, is of great concern. On-air discussions are habitually
unprofessional. Politicians usually trade insults and unsubstantiated allegations
and talk shows are turned into political platforms for the two main political
parties NDC and NPP only, neglecting other stakeholders in civil society who are
affected by the issues debated.
Radio and television stations are licensed by the National Communications
Authority (NCA). The NCA operates under the Ministry of Communications
and Technology and its members are appointed at the discretion of the President.
Although the NCA has to consult the NMC in regard to regulation and
monitoring broadcasting services, it plays only a minor role in this regard. A
Broadcasting Bill aiming to establish an independent broadcasting regulator has
been stalled for the last ten years, as have any attempts to transform the GBC into
a truly public broadcasting service.

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AFRICAN MEDIA BAROMETER GHANA 2011

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