Uganda Currently, pressure is not exercises officialy any more, but in a more subtle way. Companies who are doing business with government do not want to be seen to be associated with newspapers regarded as “enemies” by placing adverts in them. SCORES: Individual scores: Average: 2.13 1, 2, 2, 2, 3, 1, 2, 2, 2, 3 2.0 The advertising market is large enough to maintain a diversity of media outlets. ANALYSIS: “The cake is very small” - too small, in fact, to sustain a diversity of media outlets. It is feared that many, if not most FM stations might collapse in the foreseeable future due to a lack of revenue. SCORES: Individual scores: 2, 1, 2, 2, 2, 1, 1, 1, 1, 1 Average: 1.4 Overall score for sector 2: 2.4 African Media Barometer - Uganda 2007 19