SECTOR 4

Developments since 2007 and the Way
Forward
Positive developments in the media environment in
the last two years:

70

o

There is greater diversity in the sector resulting from a proliferation of
media houses in Namibia. This is evident in an increasing number of print
publications, as well as commercial and community radio stations.

o

The Namibian Editors’ Forum is better organised than before and more
inclusive. Editors appear to be working together more and overcoming
previous divisions.

o

The technical quality (such as layout and print) of the print media has
improved.

o

Initiatives are being undertaken to train NBC staff.

o

The NBC has recruited new staff to fill gaps and the broadcaster has also
acquired new and very necessary equipment.

o

Linkages between the University of Namibia and the media industry have
been renewed.

o

Serious efforts are being made to establish a self-regulatory body.

o

Some of the media (including most newspapers and radio stations, which
are streaming audio) have an improved presence on the internet.

o

The ownership of mainstream media houses is becoming more diversified,
i.e. not just white and male.

o

The NBC transmission network has been expanded.

o

New Era improved its financial performance.

o

The digitalisation of equipment is coming to the NBC, albeit slowly.

o

Civil society is starting to see the importance of the media, and this is
evident in the way that members of the public have been protecting the

AFRICAN MEDIA BAROMETER NAMIBIA 2009

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