340 N o . 17 of 2002] Independent Broadcasting Authority (b) to establish guidelines — (i) for the development of broadcasting in Zambia through a public process which shall determine the needs of citizens and social groups in regard to broadcasting; (ii) for the issuing of licences, giving due regard to the need to discourage monopolies in the industry in accordance with the Competition and Fair Trading Act; Cap. 417 Authority not subject to direction (iii) on the required levels of local content and other issues that are relevant for a pluralistic and diverse broadcasting industry; (c) to safeguard the rational and efficient use of the frequencies allocated to broadcasters by developing a frequency plan for broadcasting, which shall be a public document, in compliance with international conventions; (d) to grant, renew, suspend and cancel licences and frequencies for broadcasting and diffusion services in an open and transparent manner; (e) to enforce the compliance of broadcasting and diffusion services with the conditions of the licences issued under this Act; (f) to issue to any or all broadcasters, advisory opinions relating to broadcasting standards and ethical conduct in broadcasting; (g) to oblige broadcasters to develop codes of practice and monitor compliance with those codes; (h) to develop program standards relating to broadcasting in Zambia and to monitor and enforce compliance with those standards; (i) to receive, investigate and decide on complaints concerning broadcasting services including public broadcasting services; (j) to develop regulations in regard to advertising, sponsorship, local content, and media diversity and ownership; (k) to perform such other functions as may be conferred on it by this or any other Act; and (I) to do all such other acts and things as are connected with or incidental to the functions of the Authority under this Act. 6. Except as otherwise provided in this Act, the Authority shall not ^ subject to the direction of any other person or authority, e r J