raising awareness on the 16 Days of Activism. MISA Namibia further supported the 16 Days of Activism by facilitating a breakfast meeting with the media and civil society players. The Namibian chapter worked with GEMSA, the
Namibia Editors’ Forum, and the Polytechnic of Namibia to arrange a programme for the launch of the HIV and AIDS
and Gender Baseline Study.
The second part of the Media Action Plan (MAP) project in Namibia involved conducting an inception workshop
in May 2007, which targeted local editors. The meeting agreed that there was a need to ensure that HIV-positive
media workers and others living with the virus are involved in the policy development process and that another
attempt be made to find ways of effectively engaging with editors.
MISA Swaziland continued to collaborate with many NGOs and United Nations’ agencies on HIV and AIDS issues. In
May 2006 the chapter was nominated to co-ordinate HIV and AIDS interventions in the media sector as part of the
National Emergency Response to Combat HIV-AIDS (NERCHA).
Between October and December 2006 MISA Swaziland conducted two capacity building workshops for journalists
on HIV and AIDS reporting and reporting on children’s issues. The UNICEF country office funded both workshops
that involved training 60 journalists. The second workshop on reporting on children’s issues was a follow-up to one
held previously to develop guidelines on reporting on children. Impact has been noted with improved standards
of reporting in this area, and it appears that the media is adhering increasingly to standards of reporting issues of
children.
Having won the confidence of the media sector and been nominated to lead the HIV and AIDS interventions in the
media, MISA Swaziland partnered with NERCHA to launch the programme. Consultants were commissioned to
develop a coordination strategy for MISA Swaziland and the project should be up-and-running at the beginning of
the next financial year. The chapter’s aim was to ensure that the HIV-AIDS, Gender and Media Action Plan is implemented at the chapter level in collaboration with other stakeholders.
At MISA Tanzania, the major activity for this reporting period was the launch of the HIV-AIDS & Gender and Media
report. The report was launched one day before May 3, as a part of the World Press Freedom Day celebrations. More
than 30 local and international journalists participated in the launch and media coverage was wide. This showed
how media houses were becoming attentive to the importance of representing the views of both men and women
in the media and mainstreaming HIV and AIDS in their daily coverage. The event was also publicised on the GEMSA
network website. The Tanzania Commission for AIDS (TACAIDS) also used this opportunity to encourage journalists
to mainstream HIV and AIDS and gender in their daily coverage and undergo voluntary HIV testing before writing
about the status of others.
MISA Tanzania has started rolling out HIV and AIDS and gender policies to media houses. The project aims to make
80 per cent of the country’s media houses adopt these policies. The project started with the public media – the
Tanzania Broadcasting Service (TBS) and the Tanzania Standard Newspaper (TSN) – resulting in TSN developing a
gender policy, while TBS has developed an HIV-AIDS policy. Management meetings have so far been held with The
Guardian, the African Media Group, Radio Tumaini, Business Times, The Citizen, Uhuru and Mzalendo.
Gender Links, in collaboration with MISA Tanzania, conducted a one-week training session on business reporting for
20 journalists, focusing on the findings of the Gender and Media Audience Survey 2005.

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Annual Report 2007

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