https://zimbabwe.misa.org Strategies for Internet Technology and Digital Rights Reporting Although the majority of respondents gave affirmative responses, 16% indicated that they would not be keen to cover the internet and technology beat Commercialisation of the newsrooms They can be attributed to the fact that news has become a commercial product that is shaped, packaged and marketed with a constant eye for profits, thus mainstream media are businesses dedicated to presenting information within the parameters of profitability48. Media owners and editors push journalists to look for stories that sell the paper and, in most cases, they view internet and technology related stories as unprofitable. 48 See, Howley, K. (2005). Community media: People, places, and communication technologies. Cambridge University Press. https:// www.academia.edu/670751/Community_Media_People_Places_and_Communication_Technologies [Accessed 18 September 2020] 21