SECTOR 4 Positive changes: who or what has been the main cause? • • Political commitment of relevant authorities Media actors professional organisations, employers, CNP, CNCA What are the main obstacles for further positive change? • Unfavourable socio-political environment (lack of professionalism, corruption, low funding, etc...) • Ill-adapted choice of media development priorities • Non application of the collective bargaining agreement by media employers What kinds of activities are needed over the next two years? 128 • Training and information (media education) targeting civil society organisations to strengthen their understanding of the way the media operates • Training of journalists and media managers (ICT, management, ethics and code of conduct, etc...) • Advocacy for the application of the collective bargaining agreement • Advocacy for the finalization of the regulatory mechanisms for the application of the 2004 Media Act • National event for the launching of the present report AFRICAN MEDIA BAROMETER IVORY COAST 2009