Swaziland
it-all attitude together with an increased awareness of workplace
rights has meant editors are less inclined to come down hard on
reporters to produce better quality work: “Editors are not as tough
on reporters as they used to be.”
Media houses don’t invest time and money in investigative reporting. Journalists are rarely afforded the time and resources to develop stories over a long period.
SCORES:
Individual scores:

3, 4, 3, 2, 2, 3, 2, 3

Average score:

2.8

4.4

(2005=3.4)

Gender mainstreaming is promoted in terms of equal
participation of both sexes in the production process.

ANALYSIS:
Although no media house has adopted gender policies that promote
equal opportunities for both sexes, there is a sense that more women are working in the media than two years ago.
The Times of Swaziland has women in a few key positions – entertainment editor, business editor and world news editor. But notably
all senior editors are men. Similarly at the Observer, while the CEO,
marketing manager and business editor are women, the top editors
are all men.
A MISA Swaziland study revealed that in print news reporting, 21% of
stories are written by female journalists.
It was agreed that women do have equal opportunity in the media industry: “Opportunities are there, but women don’t push hard
African Media Barometer - Swaziland 2007

37

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