SECTOR 2 As no recent market research has been conducted in Malawi, it is difficult for media outlets to determine their audience, and advertising in the print media tends to be mixed, with higher and lower market adverts alongside one another. Scores: Individual scores: 36 1 Country does not meet indicator 2 Country meets only a few aspects of indicator 3 Country meets some aspects of indicator 4 Country meets most aspects of indicator 5 Country meets all aspects of the indicator Average score: 4.3 (2010 = 2.8; 2008 = 2.3; 2006 = 2.2) Average score for sector 2: 3.0 (2010 = 2.7) AFRICAN MEDIA BAROMETER MALAWI 2012