reportage’ by some media houses. His
narrow interpretation of surprised activists who are aware that ATI law facilitates increasing transparency, accountability and citizen participation in the
governance process as citizens will be
able to access public information from
public institutions to enable them make
better informed decisions or contributions.

MEDIA AND ELECTIONS
On 20 January 2015, Zambians went
to the polls to vote for a president in
the country’s presidential by-elections.
These elections came after the passing
of the Zambian President, Mr. Micheal
Sata.
The pre-election period was fraught with
tension as the Patriotic Front witnessed
an unprecedented fight for the ¬presidency, which also drew in members of
his family that included the late Sata’s
stepson, nephew and widow. The opposition – the Movement for Multiparty
Democracy was also plagued by factional battles.
In the post-election period the opposition denounced the elections as a sham,
by the opposition, after the ruling PF
candidate Edgar Lungu won by a narrow
margin of 27 757 votes against Hakainde Hichelma of the United Party for the
National Development. The election
was noted for record-low voter turnout
of only 32.33% of the registered population.
MISA-Zambia noted that during the campaigns leading to the elections, a number of political parties raised concerns
regarding biased and unfair coverage by
the media. In the main, the ruling party
used the public media to their advantage
leaving very little space and sometimes
none for the opposition parties.

86

So This is Democracy? 2015

According to Media Monitoring Africa
report on the media coverage of the
Zambian Presidential Elections, the reportage mostly on what politicians were
saying and did very little to interrogate
what these pronouncements meant for
the electorate. This resulted in minimal
coverage given to critical issues such as
health, employment, and poverty. Reporters Without Frontiers agreed with
the opinion that media coverage was
very partisan during the campaign.
The main opposition party, the UPND
filed a complaint against the Zambia
National Broadcasting Corporation
(ZNBC) for failing to cover the rallies of
its candidate, Hakainde Hichilema.

After 51 years of independence, the government’s firm grip on the
print media continues
despite past promises
by the leadership to
loosen this grip and
privatise the affected
newspapers.

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