SECTOR 4

4.7 Media professionals have access to training facilities offering formal qualification programmes as well
as opportunities to upgrade skills.
Training provision (in all aspects – initial, continuous and ad hoc) is considered
sufficient, in theory, by the panel. There is a plethora of journalism schools;
10% of the state press subsidy is for fast-track training (a nine-month course in
the main journalism schools and institutes). By law, the press companies must
allocate 2% of their turnover to upgrading of their agents’ skills. To this must be
added the subject-specific training sessions initiated by professional organisations
such as the Convention of Young Senegalese Reporters, the Senegalese Union
of Information and Communications Professionals, the Network of Economic
journalists, the civil society organisations, etc.
Certain companies are trying to set up their own internal mechanisms to train
their employees. A project of the daily Le Soleil is cited as an example by a
panel member. Some thinking is allegedly underway to produce a policy aimed
at training and experience-sharing with big international newspapers. For the
moment, the project has come up against the problem of resources.
The fact remains that the proportion of journalists who are not “properly” trained
is larger than that of qualified professionals. Moreover, the size of the supply
in terms of training is perceived by the panel as the mechanical result of the
“unbridled liberalisation of the private higher education sector”. Accordingly, the
curricula are not adhered to and this is evident in the quality of the products
of these schools. Whatever the case, a participant on the panel thought that
notwithstanding the quality of training, there should be a return to the traditional
methods of close and systematic supervision and guidance of beginner-journalists
in the newsroom, with proofreading, correction and vetting of all articles.
Furthermore, the ample supply barely conceals the glaring disparities in the
quality of training. In this area, the panellists feel that the “Centre for Studies
in Information Science and Technology (CESTI) and the Higher Institute of
Information Science and Communications (ISSIC) stand out above the rest”.
And even in these benchmark institutes, one participant feels, the offer needs
to be improved and updated, particularly with respect to information and
communications technology. These training centres also need to promote the
concept of ‘communications journalist’ as a distinct profession.
Notwithstanding the above reservations, real efforts are noted.

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AFRICAN MEDIA BAROMETER SENEGAL 2013

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