SECTOR 2 The government tries to prevent the creation of monopolies. There are, however, cases of cross-ownership; with radio station QFM and TV station QTV under the same ownership. This is the same for Hot TV and radio stations Hot FM, Prime TV and radio station Joy FM. Scores: Individual scores: 1 Country does not meet indicator 2 Country meets only a few aspects of indicator 3 Country meets some aspects of indicator 4 Country meets most aspects of indicator 5 Country meets all aspects of the indicator Average score: 3.2 (2013:3.1; 2011:3.2; 2009:2.5; 2007:2.0; 2005:2.1) 2.6 Government promotes a diverse media landscape with economically sustainable and independent media outlets. The government has “a policy that is facilitative of the creation of media houses,” but, as considered by some, those media houses should then be in line with government and, “praise the state.” It is in this context that government appears to define what diversity means; diversity means that “we have several favourite media outlets who are friendly to the state.” Pronouncements by the government are being made in support of media houses, but often it seems that “one puts it [e.g. financial incentives] on the table, the other takes it away.” On a positive note, the government does provide incentives for the creation of media houses through the provision of duty-free equipment for all broadcasters to set up radio or TV stations. AFRICAN MEDIA BAROMETER ZAMBIA 2017 35