2.12. Government does not use its power over the placement of advertisements as a means to interfere with media content. ANALYSIS: The Broadcasting Act, which also covers advertising, states that advertising by state institutions must be distributed in an equitable form among the various media outlets, which as a matter of course does not happen. In reality, the state controls the institutional advertising spending and distributes it among the media that it sees as convenient. State institutions direct their advertisements to the state media - to the detriment of private media. SCORES: Individual scores: Average score: 2, 1, 1, 1, 1, 2, 2, 3 1.6 2.13. The advertising market is large enough to maintain a diversity of media outlets. ANALYSIS: The advertising market in Angola is still very small and therefore insufficient to sustain the diversity of existing media. This situation has to do with the complete collapse of the industrial and manufacturing sectors during the war. Three years after the end of the war, things are changing substantially, with visible indications of economic growth. For the time being, the advertising market does not offer much support in terms of revenue for the media. SCORES: Individual scores: Average score: 2, 1, 1, 1, 1, 2, 1, 2 1.4 Overall score for sector 2: Sector 3. 3.1 1.5 Broadcasting regulation is transparent and independent, the state broadcaster is transformed into a public broadcaster. Broadcasting is regulated by an independent body adequately protected against interference, particularly of a political and economic nature. ANALYSIS: There is no independent body to regulate broadcasting, even though there are international and regional instruments calling for such (African Charter on Broadcasting – Windhoek Declaration). The Communications Ministry and the National Council for the Media are in charge of broadcasting regulation, both being strictly governmental bodies and therefore subject to political and other forms of interference. So This Is Democracy? 2005 -181- Media Institute of Southern Africa