An analysis of Social Media use in The SADC region - 2014 - 2020 Seychelles 98,347 6,000 71,300 72.5 % 1,088 % South Africa 59,308,690 2,400,000 32,615,165 55.0 % 1,259 % Tanzania 59,734,218 115,000 23,142,960 38.7 % 20,024 % Zambia 18,383,955 20,000 9,870,427 53.7 % 49,252 % Zimbabwe 14,862,924 50,000 8,400,000 56.5 % TOTAL AFRICA 1,340,598,447 4,514,400 526,710,313 39.3 % 16,700 % 11,567 % Rest of World 6,456,017,263 82.8 % 4,058,868,405 62.9 % 88.5 % WORLD TOTAL 7,796,615,710 100.0 % 4,585,578,718 58.8 % 100.0 % Source: Internet World Stats71 Social media usage72 trends in the region are shown in figure 6 below: 71 www.internetworldstats.com 72 https://datareportal.com/reports 16 https://zimbabwe.misa.org 71,000