STATE OF THE MEDIA IN ZAMBIA
A major occurrence that affected the state of the media was the break down
in relations between government and Prime Television which led to a
blacklisting of the Station and an eventual cancellation of the Station’s
broadcasting license by the Independent Broadcasting Authority under
suspicious circumstances.
Additionally, a legal victory was recorded when the Lundazi Magistrate Court
handed a two-year custodial sentence to Frank Mwale, a PF cadre who
attacked a Breeze FM journalist, Grace Lungu and her driver during the
Mkomba Ward by election last year. This helped to send a message to would
be perpetrators of political violence against journalists.
The first quarter experienced fewer violations and was thus more progressive
when compared to the second quarter which had more damaging
developments on the socio-political and legal environment.
On the economic front, a bleak turn-out of events and negative progression of
macroeconomic fundamentals (partly attributed to the COVID-19 pandemic)
posed a threat to the sustainability of media houses. This was noted in the
increased cost of doing business and reduction in advertising revenue (due to
reduced economic activities and a reported decline in output and new orders
because of a drop in consumer spending).
Regarding performance of the Kwacha against major convertible currencies,
the scenario remained the same in both quarters with similar trends of foreign
exchange volatility experienced. This is of concern because most media inputs
are imported at great cost and such fluctuations also contribute to the
increase in cost of doing business for media houses.
Further, electricity load shedding continued in both quarters, leading to
power outages an average of twelve (12) hours daily. This really hampered
media operations provided that most equipment used in the broadcasting
industry runs continuously and the use of alternative sources such as
generators is an added cost. Others running print presses, for example, were
also affected by such outages.

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