Figure 10: TV access by gender
Figure 9: TV Access by Gender

7

A few times a month

10
9

A few times a week
DK(DNR)

5

12

6

Everyday

27
6

Less than once a month
Never

0

5

29

7

10

15

FEMALE

20

25

MALE

30

35

39

40

43
45

50

Survey data indicates that 56% access to television; these include
It is within that process
of men have overall access to current and former civil servants that other important news or
Survey data
indicatestothat
56%
men havepolice
overall
accessnurses,
to television
comparedis to intermittently
51% of
television
compared
51%
of of(teachers,
officers,
information
women.
and
veterinary
and access
agricultural
consumed
in compared
an unsystematic
women. On the other hand, women
have
more daily
to television
at 29%
to
extension
officers),
employees
of
fashion.
27% of men. Also, a significant point to note is that a high proportion of both men and
On the other hand, women have public enterprises, the diaspora
women
have
no access
to television,
39%business
and 43%,
respectively.
more
daily
access
to television
at andatlocal
people.
29% compared to 27% of men.
16
The
diaspora
A 2020 survey by MISA Zimbabwe
noted
how also
poor influences
reception, intermittent
or non-existent
POCKETS
or enclaves
Also, a significant point to note this rural elite as part of the
power
and
low
levels
of
disposable
income
conspire
to
ensure
that
television
has
an
urban
is that a high proportion of both remittance economy or “family
of
the
privileged
rural
[18] Afrobarometer Dispatch No.367 of 16 June 2020,
bias and
regarding
According
to the
.
men
womenaccess.
have no
access aid”
to
television,
at 39% isand
43%, rare in rural areas: Only one in four ruralelite
have (24%)
access to
“TV
[set] ownership
relatively
households
17
Rural families immersed in
respectively.
However,these
pockets
have televisions [sets], compared these
to two-thirds
(68%) who have radios”. television;
include
economies can access
orAenclaves
of
the
privileged
rural
elite
have
access
to
television;
these
include
current
and
2020 survey by MISA television, solar batteries and
current
and former
[16]
noted how
poor satellite
Zimbabwe
former civil
servants
(teachers,
police sets.
officers, nurses, and veterinary
and agricultural
reception,
intermittent
or non- of public enterprises, the diaspora and
extension officers),
employees
local servants
business people.
civil
(teachers,
existent power and low levels
Access
to
extra-territorial
Thedisposable
diaspora also
influences
rural elite as part
the remittance
economy
or nurses,
‘family and
of
income
conspirethisbroadcasting
in of
borderline
police
officers,
18
Rural
families
immersed
in
these
economies
can
access
television,
solar
batteries
and
aid’.
to ensure that television has an communities also allows for the
veterinary
and
agricultural
urban
bias
regarding
consumption
of foreign
media
satellite
sets.
Accessaccess.
to extra-territorial
broadcasting
in borderline
communities also allows
content.
for
the consumption
of foreign media content. Artisanal mining extension
communities also have
officers),
According
to the Afrobarometer
access toNo.
television
dominated
by youngmining
males. communities
In addition, it was
also noted that
young
Dispatch
367 of 16sets
June
2020,
Artisanal
employees
of
public
“TV
[set]
ownership
is relatively
also at
have
access
to television
males
and
youth access
television
local
rural
business sets
centres mainly for sport and
rare
in rural areas:
enterprises,
the diaspora
entertainment.
It is Only
withinonethatdominated
process by
thatyoung
othermales.
important news
or information
is
in four rural households (24%)
intermittently
consumed
in an unsystematic
fashion.
and local business people.
have
televisions
[sets], compared
In addition,
it was also noted
to two-thirds (68%) who have that young males and youth
[17]
.
radios”
access television at local rural
16
Chitapi T and Chirimambowa TC (2020)
Access
to media
and media
usage in rural Zimbabwe. MISA and
business
centres
mainly
for sport
KAF.
(unpublished)
However,
pockets or enclaves and entertainment.
17
ofhttps://media.africaportal.org/documents/ad367-crisis_communication_in_zimbabwe-afrobarometerthe privileged rural elite have
15june20.pdf
18
14 Bodomo, A. (2013). African diaspora remittances are better than foreign aid funds. World Economics, 14(4),

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