major cities are now on broadband, with the capability of offering a number of enhanced services on the digital platform. The government began digital migration with Dar es Salaam on 31 December 2012, and the exercise is still going on to other regions up country. Thus, there is every possibility that Tanzania will meet the SADC deadline. We are told that the new digital technologies have brought about significant changes in the broadcasting landscape. The changed broadcasting environment needs to be addressed by new policies, laws, regulations and rules. Policies, laws and regulations governing the provision of Broadcasting Services of the time, allowed content service providers to own and operate studios and transmitters for both radio and television. The Converged Licensing Framework (CLF) adopted by the Authority. In February 2005, the separation of roles and functions between content service provision and transmission facilities was made. TCRA introduced separate licenses for content service provision, as a standalone license and for signal distribution/transmission falling under the Network Facilities license category. With public information campaigns via media that spanned for several months, the country at last switched that off the analogue broadcasting system by midnight of December 2012. Thus, 2013 woke up to a new dawn of digital broadcasting. It was a broad move that aimed at revolutionizing the broadcasting industry but it never went without challenges and criticism. Reports of inadequate dig- ital receivers (decoders) and poor signals were some of the complaints anticipated. The exercise began with few regions, as a starter, before it was taken to the whole country. 6R7KLVLV'HPRFUDF\" ,&7 QHZPHGLD When TV Journalist Daudi Mwangosi was murdered, it was the blogs that first broke the news. Via mobile phones, photos of the mutilated body were fast posted on the web and in a very short time everybody was sharing the images, from Facebook pages to every other social media available. ICT and new media in Tanzania have been on the rise in recent years in the country. Studies show that Tanzania is fourth (after South Africa, Nigeria and Kenya) in mobile phones penetration. Mobile phones were particularly used to reach village grassroots in the remotest parts of Tanzania during the 2010 elections. According to statistics by the Ministry of Communication, Science & Technology, 25.6 million mobile phones are registered in Tanzania. A credit for that goes to the influx of cheap cellular phones from Asia and lower tariffs due to increased service providers (Tanzania has eight). Social media (websites and blogs) in Tanzania are not required to register or obtain permission from state authority like in media outlets such as print or broadcasting. Only Internet service providers are required to register. Social media was notably used for the first time in the 2010 general elections when websites, blogs, Facebook and Twitter were